Monday, August 2, 2010

Beer(ings) Give Back!

Our bride, Janine, from our My Big Fat Green Wedding Series, is a true conservationist. She really strives to be as environmentally friendly and socially responsible as possible, in every aspect of her life (traits that I find quite admirable). She's the founder of Green Wave, which serves to create several initiatives of eco-awareness and collaborates with other charities aimed towards making our earth a better place. So it came to no surprise, when she also came up with this new idea.

After many nights spent on the road with her fiance, Ken, from The Crystal Method, and seeing just how much beer is consumed by the roadies, she decided to come up with a solution to minimize what waste she could. So, she came up with the genuis idea to take the bottle caps from consumed beer bottles (rather than tossing them in the garbage, as they cannot be recyled), and started creating Beerings with them! The one-of-a-kind designs, cut out from vintage magazines and calendars are handmade and sealed with a non-toxic, eco-polyurethane. What a genuis idea, repurposing at it's very best. And the best part, she sells them for only $20/pair, with the proceeds benefititng conservation projects.

Each purchase of Beerings goes back to different GreenWave Programs; Save a Turtle, Buy a Brick or the Save an Acre Initiative. The Save a Turtle benefits Green Wave's eco-scholarships and turtle conservation project in Costa Rica. The Buy a Brick campaign benefits green building developments & schools. The current project is an eco-friendly children's sanctuary in Kenya, in collaboration with NextAid. The Save an Acre aids in Amazonian rainforest conservation, working with the Rainforest Alliance Network and Conservation International.

The styles are all so unique and different, yet all have that nature, beachy, earthy inspiration.

Love, love, love.

I think it's great when someone finds unique ways to repurporse the most odd objects. It goes to show that with a little imagination, anything is possible. To purchase your pair of Beerings, please visit

Have a great week :-) Laura

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